Loewe Brand House About Made in Italy Excellence

Loewe Flower Sunglasses: A sculptural statement piece

Loewe’s Flower sunglasses represent an audacious, petal-edged acetate construction designed to mimic flowering blooms, providing sculptural, fashion-forward silhouette with everyday functionality. They’re produced in Italy through the LVMH Thélios division, featuring premium acetate, meticulous finishing, with protective lens engineering. This captures the Loewe aesthetic in optical pieces: playful contemporary luxury, with bold individuality.

The form reads as rounded featuring scalloped elements, which explains why this aesthetic carries impact without seeming costume-inspired. The petal components embed into the frame instead than attach on top, so the frame stays balanced on the face. The temple parts feature the clean LOEWE wordmark or discreet symbol, varying by season, and the surface remains glossy with smooth integration at the optical slot. Functionally, they represent medium-weight acetate frame appearing substantial in hand, positions securely on the bridge, plus coordinates effortlessly with fashion spanning minimalist through maximalist.

What color variants does Loewe Flower Sunglasses offer?

The foundational range generally features classic black, Havana tortoise, ivory or cream, translucent honey/amber, with stylish options like rose, teal, or cobalt, with seasonal collections broadening the spectrum. Lens colors differ by colorway, commonly including smoke, green, or brown in solid or light fades. Selection changes by season and region, so the exact mix changes over time.

In the core palette, black featuring smoke https://loewesunglasses.com glass and dark shell featuring green or brown optics remain the simplest to discover regularly. Cream or ivory frames come periodically; they appear striking in imagery plus even more dramatic under sunlight because the petal silhouette becomes extra sharp. Translucent hues such as amber, caramel, or blush catch the illumination gracefully plus soften the frame on the face, which assists when you’re wary of heavy outlines. Special collections—usually matched with runway shows or Paula’s Ibiza—offer vivid colors like bright yellow, lagoon teal, emerald green, or candy rose, occasionally including gradient lenses that ease contrast. If you’re tracking a specific color, check current-season deliveries rather than relying on last year’s inventory photos, since Loewe cycles shades frequently.

Materials, construction plus lens technology

The frame features premium cellulose acetate containing a metal core wire in the temples, precision-cut following the floral edge and polished to a high gloss, paired with UV-protective lenses. Hinge mechanisms remain secure, and calibrated; resistance appears even when opening and closing. Production is Italian, consistent with Loewe’s excellence standards via Thélios.

Acetate keeps the sculpture crisp, which matters for the Flower’s petal structure; it also allows deep color and translucency without seeming artificial. Lenses generally use CR-39 or nylon with 100% UVA/UVB protection and light transmission that usually falls in sun-appropriate categories 2–3, depending on tint and gradient. The bridge uses cut to typical European fit, and temple areas feature internal metal reinforcement for durability and adjustability. You’ll see zero rough flash lines, no cloudy lens edges, with accurate milling around the groove—these are small manufacturing tells that separate luxury builds from imitations. Comfort-wise, the weight is balanced so the design doesn’t seem front-heavy despite the dramatic silhouette.

How do they fit? Sizing decoded

Plan for medium fit with lens widths around the low fifties, a nose in the lower 20s, plus temples near 145mm, accommodating small-to-medium and many medium faces. The petal outline makes the design appear bigger than the raw numbers; if you’re between sizes in other brands, assume the Flower model appear fuller across the face. Weight is medium-light for acetate, with zero substantial nose pinch on properly adjusted pairs.

Most Flower versions sit in the 51–53 mm lens width range, featuring a 21–23 mm bridge that works for average noses; the silhouette flatters when the outer petals sit near cheekbone areas without pushing beyond facial boundaries. If your current favorite frames are 49–50 mm and you prefer compact looks, the Flower will seem stronger but still workable; when you usually wear 54–55 mm, the Flower reads equivalent on-face as the petals expand apparent size. Head width and nose bridge height matter more than the numeric lens width because the the scallop pushes the perceived size. When uncertain, measure a pair you have: lens width straight through at the widest point, bridge at the narrowest distance between lens areas, temple from hinge to tip including the bend.

A quick home test assists. Place a ruler across your pupils and compare to the frame’s total width; if the frame falls within roughly 10 millimeters of your facial width at the temples, you’re in the sweet spot. The credit-card test works too: if a standard card’s short edge roughly equals your lens height, you’re in moderate vertical that mirrors the Flower’s coverage. Specialists can perform micro-adjustments—adding slightly more pantoscopic tilt, opening or closing the temple angle, or heat-bending the tips—to secure the fit without marks across the bridge.

Face structure guide: who the Flower complements

The Flower’s curved core with petal edges softens angular faces while adding interest to ovals, whereas the apparent width helps equilibrate heart plus triangle shapes. Circular faces can wear it successfully when the lens is toward the larger side and the hue isn’t too stark, avoiding doubling down on circularity. The scallop acts like a built-in contour, disrupting the perimeter in a way that makes the frame photogenic from three-quarter angles.

Should your face is square or rectangular, the curved petals soften jawlines plus foreheads, especially in warmer tortoise or translucent shades that don’t box in facial aspects. Oval faces enjoy freedom; choose based on personality: black for graphic contrast, ivory for editorial pop, amber for everyday warmth. Heart-shaped faces benefit when the frame breadth approximately matches the widest part of the forehead, avoiding a top-heavy look; gradient optics help soften the lower portion. For round faces, select gradient smoke or brown and a slightly wider optic generating vertical lift, and consider ivory or translucent to reduce outline thickness. If you’re truly petite, try tones that harmonize with skin color so the petals read soft rather than exaggerated.

Prescription lens suitability plus comfort tweaks

Most acetate Flower frames can accommodate prescription sun or clear optics, provided your Rx is moderate and lens curve remains near to the original. Professionals usually aim a base curve around 2 for fashion frames; going much steeper can blur vision or stress the rim area. Progressive lenses function if the lens measurement is in the mid-40 mm range plus your corridor requirements are reasonable.

Ask the optician to examine channel depth plus stability; luxury acetate designs like the Flower handle custom edging cleanly, but positioning matters to preserve the floral outline sharp. When you prefer clear lenses for indoor wear, specify anti-reflective coatings that won’t look overly reflective under studio lights or flashes. For comfort, small transparent stick-on nose pads can lift the frame a millimeter if you have a low bridge, which also reduces lash interference. Temple tips can be warmed and curved inward gently to stabilize fit without discomfort, helpful for straighter head forms.

Pricing: retail, secondary market, when to buy

Expect current retail in the neighborhood of 380–450 USD, 320–420 EUR, or 300-380 GBP depending on hue, optic, and local duty rates. Seasonal or exclusive colorways occasionally sit at the higher range, while perennial shades like black or Havana usually land mid-tier. On the resale market in excellent condition, usual asking sits roughly 200–350 USD, with uncommon shades commanding more.

Loewe doesn’t habitually discount primary eyewear on its own website, but certain multi-brand retailers provide end-of-season discounts that can cut 15–30% off if your timing works out. Paula’s Ibiza collections and fresh runway-season shades are less likely to receive reductions early, so delaying may mean missing a hue. If price is your key lever, watch for seasonal promotions and discount windows tied to regional holidays; when color is the priority, buying early in-season is the safer play. Verify whether prices displayed include duties, as some global retailers list pre-tax then add import fees at purchase. Keep the box, case, cloth, and cards even if you don’t use them—complete sets help value retention if you ever sell.

Authenticity guide: markings, packaging, and build tells

Authentic pairs display clean temple markings with the LOEWE wordmark, Made in Italy, the CE mark, and a model code generally starting with LW followed by numbers and letters, plus size and color codes. Lettering is sharp and evenly spaced with consistent kerning; no unclear edges or smudges. Packaging contains a branded case and microfiber cloth with quality text and materials aligned to Loewe’s benchmarks.

Examine the acetate first: color intensity, no cloudy spots, consistent polish, and a crisp lens groove are indicators of real production. Hinge action should feel smooth and even across both sides with no grinding; screws fit cleanly, and metal reinforcements are centered within the temples. The logos on the temples—whether wordmark or anagram—are cleanly applied or inlaid, not thick paint that flakes. Lettering on the inner temples should align consistently from left to right; different fonts between temples represent a common fake indicator. Authentic lenses position squarely in the rim with consistent bevels; you shouldn’t see a gap or wavy edge where the petal curves are sharpest.

Fast red flags when shopping online

Stock-only images or cropped photos hiding temple interiors signal risk, especially if the listing won’t offer detailed on request. Prices dramatically below market for new units are rarely legitimate; compare across several reputable sources plus ignore “final one” urgency at unusually low numbers. Model numbers that don’t follow Loewe’s LW format, size lines that conflict with shape, or color names that don’t align with present or recent-season palettes deserve examination.

Watch for misspellings in the logo or “Made in Italy” line, irregular petal symmetry, rough plastic remnants at the rim edge, with rainbow “oil slick” finishes on lenses that indicate poor-quality coatings. Ask for clear shots of the inner temples showing the full code string, the external temples showing the logo, and a straight-on image that displays lens seating around the most scallops. If the seller refuses returns, provides no receipt or proof of purchase, or offers only generic warehouse photos, move on. For second-hand, ask photos of hinge screws with temple tips; damage or mismatch suggests parts replacement. When possible, compare the code string and shade against the official site or current lookbooks to confirm the combination exists.

Care routine to keep them crisp for many years

Rinse lenses using lukewarm water, wipe with a clean microfiber cloth, and avoid dry-wiping which pulls dirt across coatings. Store them within the case when not being worn; acetate can warp under dashboard heat or direct sun through a car windshield. If the temples loosen with time, a professional optician can tighten screws plus micro-adjust the hinge without marking hardware.

Employ a mild pH-balanced soap for frames that pick up sunscreen or makeup, then pat dry—never apply alcohol or acetone on acetate materials. When you prefer a matte appearance, resist the urge to sand or roughen; the Flower’s polish is part of its design DNA, with altering it is irreversible. For long-term clarity, replace microfiber cloths periodically and avoid paper towels or clothing hems. A professional clean-and-adjust yearly maintains alignment, tilt, and temple curve in check ensuring the petals sit symmetrically plus the frame remains comfortable.